Blog
Hub for quilt and sewing retail businesses to learn how to grow in-store foot traffic, website traffic, and increase sales through omnichannel retailing.
Take your quilt and fabric shop to the next level
How to Choose a Quilt and Fabric Store POS System
What is a point-of-sale system? The primary goal of running a business is to make sales. For ages making that sale has revolved around the cash register. However, today’s business owner needs more than a simple register to complete transactions. Your business needs a...
From Hobby Into A Business: How to Know If It’s The Right Move
Let's say you love playing the guitar or spending the day paddle boarding and you're like, "Hey, why don't I turn my hobby into a business?" After all, you've heard that if you "choose a job you love, you'll never have to work a day in your life." But before you quit...
Helpful Tips on How to Conduct a Physical Inventory Count
Taking at least one physical inventory count during the year is a crucial part of your internal control procedures. Keeping a close eye on the products you have on paper vs. what’s actually in-store helps you to maintain inventory accuracy, identify causes of...
What Can Retailers Do About Serial Returners?
According to the NRF's 2018 Consumer Returns in the Retail Industry report, total merchandise returns account for nearly $369 billion in lost sales for US retailers. Naturally, retailers expect returned items as a cost of doing business, but excessive returns by...
How To Increase Revenue With Coupons
In their article, The Coupon Comeback, Nielsen states: "Once on their way to extinction, coupons made a strong resurgence in 2009. While they offer consumers a chance to stretch their dollars further, they also offer real growth opportunities for retailers and...
Do Your Product Descriptions Make or Break the Sale?
When you've invested the time and money to bring relevant traffic to your website, it can be a huge disappointment when your products don't sell the way you expect them to. Especially when you use good images and optimize for the search engines. So, what's missing?...
5 Essential Retail Policies That Will Help Your Business Succeed
Obviously, the best time to establish policies and procedures for your retail business is before you open your store. But sometimes work and life gets in the way and you end up running your business by the seat of your pants. Whether you need to set up initial retail...
Building An Effective Website To Boost Sales
Your business is your baby and your customers are the heart of it. You pride yourself in offering exceptional products and unsurpassed service. But if your business’s website isn’t up to par, then your target client may never get to experience all you have to offer. ...
How to Create The Perfect Retail Store Layout
Contrary to popular belief, online shopping does not reign supreme. Brick-and-mortar stores still account for 94% of total retail sales. From connecting with knowledgeable staff to interaction with a physical product, many consumers still enjoy stepping into a store...
5 Ways to Drive Impulse Purchases with Point of Purchase Displays
Great retailers are always looking for ways to increase conversions, and one of the most tried-and-true strategies is to inspire impulse purchases, or unplanned buying that happen when a customer reacts to an external, usually emotional trigger. Desire, fear of losing...